Enter your website and up to four competitors and see the topics they cover that you do not, with the closest page you already have and a suggested address for the new one.
Sitemaps list every page a website wants search engines to find. Visiblio Sitemap Gap reads yours and your competitors' sitemaps, turns page addresses into topics, and shows which topics competitors have pages for and you are missing.
Topics covered by more competitors are ranked higher, and you can add your Search Console impressions and Google volumes to see which gaps are worth building first.
Enter a website address, a sitemap address or an uploaded file for sites that block bots.
Pages are grouped by what they are about, so product pages do not drown the result.
See whether you already have a similar page before creating a new one.
Each gap comes with a suggested address for the new page.
Add your own Search Console data and Google volumes to rank the gaps.
Topics are ranked by how many competitors cover them, with each competitor's page listed.
Fuzzy matching finds your closest existing page for each topic, including spelling variants such as hand bags and handbags.
Connect Search Console and Keyword Planner to see impressions and monthly searches beside every gap.
Enter up to four competitors by website, sitemap or file.
Visiblio reads the sitemaps and matches topics.
Pick the gaps with demand and export the list.
Find content opportunities faster than a manual comparison.
Spot categories competitors have that you do not.
Build a plan from what the market already covers.
| What you need | By hand | With Visiblio |
|---|---|---|
| Comparing sites | Export sitemaps and match in a spreadsheet | Matched for you |
| Duplicates | Risk building a page you have | Closest existing page shown |
| Prioritising | Guess | Competitor share, impressions and volume |
| Blocked sites | No data | Upload their sitemap file |
A content gap analysis compares the topics your website covers with those of your competitors to find subjects they rank for and you have no page about.
It reads the sitemaps of the websites you enter, converts page addresses into topics, and groups similar pages. Product pages are excluded so the list shows real topic gaps.
You can upload their sitemap or page list as a file instead and Visiblio will use it in the same way.
Yes. Connect Search Console to see impressions for related searches beside each gap, and add Google volumes to judge demand.
You can start for free. Plans set how many comparisons and competitors you can use each month.
Open the tool, add your website or a page address and see the result in minutes. It is free to start.
