Visiblio / Content Brief

Plan a page that can outrank what ranks today.

Give your primary and secondary keywords, the location and what kind of page it is. Visiblio studies the pages ranking on Google for that search, then writes a brief: the article type, tone and readability to match, and a full outline with the H1, H2s, H3s and FAQs, plus title, meta description and URL options.

Primary keyword (required) Location Language

Fills the boxes below from Google Keyword Planner, your Search Console searches (when a website is chosen at the top) and the variations of the keyword. Keywords that belong on another page are left out.

Secondary keywords (close variations: H2s, intro, meta) Tertiary keywords (supporting terms: H3s, body, image text) Long-tail keywords (each worth an H3, a paragraph or an FAQ) Questions people ask (answered in the FAQ or a section) Page type Tone of voice Brand (optional) Target audience (optional)

Improve an existing page, or study competitor pages

Your existing page (optional: Visiblio reads it and plans what to keep, rewrite, add or remove) Competitor pages to study (optional, up to 5, one per line)

How this works and what it can and cannot do

Step 1: Gemini (Google AI) uses Google Search to look at the pages ranking on page one for your primary keyword in your location. Competitor pages you add are read directly. Visiblio does not scrape Google results.
From those pages it works out the article type that wins, the search intent, the depth, the formats used (FAQs, tables...), the gaps, the tone of voice and a readability benchmark.
Step 2: a full outline is written to beat them: H1, H2s and H3s with talking points, FAQs, a conclusion, the call to action and where it goes, a word count range, and ideas that give you an edge. Five titles (55 to 65 characters), three meta descriptions (140 to 160) and a URL slug come with it.
Relevance comes first: keywords that belong on another page (another gender, colour, city, product or brand) are kept out of the headings.
AI can be wrong. Read the brief, check facts, and edit before you give it to a writer. Each brief uses two AI requests from your monthly allowance.